The Challenge
The Hampton Roads Chamber, a central force in regional business advocacy, was working with an outdated 2019 website that no longer matched its rebranded identity or growing strategic vision. The site’s cluttered layout, poor navigation, and a difficult-to-manage CMS made it hard for both users and staff to engage effectively. The Chamber needed a dynamic, modern platform to reflect its leadership, support business growth, and streamline internal updates.
The Solution
TechArk partnered with the Chamber to build a custom WordPress website that brings their rebrand to life—sleek, mobile-responsive, and accessible. We implemented WCAG Level A compliance, simplified the navigation, and crafted streamlined messaging to clearly communicate their value. A custom admin dashboard gave the internal team full control over content updates. Enhanced SEO, analytics integration, and metadata optimization were layered in to boost discoverability. The result? A high-performing website recognized in 2023 by ACCE for Communications Excellence—and a powerful digital hub for regional growth.
Performance Snapshot
- Custom WordPress site aligned with new branding
- WCAG Level A accessibility compliance
- SEO and metadata optimization for visibility
- Awarded by ACCE for Communications Excellence in 2023
- A Drive to Make Business Thrive
The Results
- An award-winning platform that reflects regional leadership
- Stronger visibility and engagement across business audiences
- Streamlined content management for internal teams
- A digital growth engine for advocacy, programs, and connection
