Griffey Eye Care & Laser Center partnered with us to rejuvenate their online presence. The outdated, non-responsive site was transformed into a modern, mobile-friendly website, resulting in a 300% increase in conversion rates. Post-launch, organic traffic surged by 100% year-over-year, and organic conversions grew by 50%, solidifying Griffey Eye Care’s position as a top provider in the region.
The Challenge
Griffey Eye Care & Laser Center, formerly known as Chesapeake Eye Care, is known for providing the best vision services in the Hampton Roads area as well as Currituck and Elizabeth City in North Carolina. With their original site design outdated and not mobile-friendly, they came to TechArk with the goal of creating a website with a modern, responsive design to improve their online presence.
The Solution
TechArk created a brand new website optimized for both mobile screens and Google’s ever-changing algorithm. The site featured a revolving homepage banner with images to highlight their many services as well as an embedded 360-degree tour of their facility.