A complete digital transformation from branding to website development. A newly designed logo, business cards, and a user-friendly website establish a strong online identity—helping Dutch Deck & Fence attract and convert leads.
The Challenge
Dutch Deck & Fence was just getting started as a new business when they heard about TechArk. They needed help with a lot of things including their new logo, business cards and the website. They didn’t have any significant online presence when they reached out to the TechArk team. They were already growing through word of mouth but they wanted to have a digital presence that would bring them leads from their website.
They also wanted to have a strong brand that they could build upon as they built the business.
The Solution
The TechArk team started with a discovery phase where we learned about Dutch Deck & Fence: their services, how they were different, their target market, their competitors and their strategic goals. We then focused on their brand, their messaging, the font styles, primary and secondary colors to speak to their audience.
Our creative team then designed their new logo along with a comprehensive brand guide. We designed the various collateral including their business cards. Our project management team worked closely with them to craft the new content and the sitemap for the new website. We then developed a beautiful website including various interactive elements and animations to make it engaging while still keeping it very simple. With this digital presence and a strong brand, Dutch Deck & Fence business continues to thrive.
