The Challenge
Habitat for Humanity of South Hampton Roads needed a website redesign to better engage potential donors, volunteers, and homebuyers. Their previous Wix site was cumbersome, difficult to update, and lacked the necessary functionality to support their expanding mission. Key issues included complex navigation, inadequate integration with their donor management system (Bloomerang), and an outdated aesthetic. Habitat needed a modern, easy-to-use platform that could integrate with Bloomerang, display donation forms, and better highlight their community programs and volunteer opportunities.
The Solution
TechArk partnered with Habitat for Humanity of South Hampton Roads to develop a mobile-optimized, WordPress-based website. We focused on a clean, minimalist design to improve navigation and enhance user experience. The new site integrates seamlessly with Bloomerang to facilitate online donations, event registrations, and volunteer sign-ups. With SEO best practices and an updated photo library, the new site reflects Habitat’s mission of building homes and transforming lives.
Performance Snapshot
- Mobile-first design for optimal user experience across all devices
- Integration with Bloomerang for secure online donations and volunteer sign-ups
- Content management system (CMS) for easy updates and blog management
- SEO-optimized content structure with targeted meta tags and descriptions
- Updated photography to reflect Habitat’s community-driven mission
- Simple navigation with clear calls-to-action for donations and volunteer registration
The Results
- A modern, mobile-friendly website that promotes Habitat’s mission and engages the community
- Increased donations and volunteer sign-ups through streamlined donation forms and event registration
- Improved user experience with simplified navigation and accessibility features
- Enhanced content management capabilities, empowering Habitat to update and manage the site easily
- A digital presence that reflects Habitat’s values — building homes, hope, and vibrant communities
