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The Challenge

Management Sciences for Health (MSH) needed a reliable digital platform to support its global health initiatives while making extensive website content easier to manage and access. The website needed better content organization, interactive country-level information, and SEO improvements to maintain search visibility. MSH also needed a sustainable content management process, ongoing technical support, and resources that would empower its internal team to manage website updates independently.

The Solution

TechArk partnered with MSH to enhance its WordPress platform through custom functionality, SEO improvements, and ongoing technical support. The team developed an interactive country map using Image Map Pro and introduced Custom Post Types (CPTs) for Countries, Programs, Resources, and Stories to streamline content management. We migrated existing SEO metadata and used keyword research to optimize key landing pages. To support long-term independence, TechArk also created instructional videos accessible through the WordPress backend, alongside regular maintenance, security monitoring, and performance assessments.

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Built for functionality, content management, and continuous improvement.

Performance Snapshot

  • Interactive country map developed using Image Map Pro.
  • Custom Post Types for Countries, Programs, Resources, and Stories.
  • Existing SEO metadata migration and keyword research.
  • Optimized key landing pages for search visibility.
  • Instructional WordPress training videos available in the backend.
  • Monthly Core and plugin updates with security monitoring.
  • Five monthly maintenance hours and a dedicated 76-hour development package.
  • Defined SLA commitments for technical issue resolution.
Turning complex global information into a more manageable digital experience.

The Results

  • Interactive country mapping provides a clearer view of MSH’s global presence.
  • Structured content makes managing programs, resources, and stories easier.
  • Preserved SEO groundwork supports continuity in organic search visibility.
  • Backend training videos empower staff to manage website updates independently.
  • Improved content organization supports future expansion and publishing.
  • Ongoing technical support provides greater website stability and reliability.
MSH website displayed across multiple responsive devices including a desktop monitor, laptop, tablet, and smartphone.

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