The Challenge
Statt Inc. required a website redesign to reflect its position as a leader in providing actionable policy insights for lobbying groups, policy organizations, corporations, and nonprofits. The previous website was static and difficult to manage, offering limited functionality for event registration, lead generation, and content expansion. Statt needed a dynamic, mobile-optimized platform with the capability to integrate HubSpot, provide easy access to resources, and engage users with blog and event content.
The Solution
TechArk collaborated with Statt Inc. to build a modern, user-friendly WordPress website that offers flexibility and scalability. The new site incorporates a fully integrated HubSpot form system for demo requests, content downloads, and lead generation. We also implemented an interactive event calendar with registration capabilities, allowing users to easily sign up and pay for events. Additionally, we introduced templates for creating new pages and blog posts, ensuring that Statt’s team could quickly expand their content library over time. The site was also optimized for SEO, ensuring better search engine visibility.
Performance Snapshot
- Mobile-responsive design to optimize user experience across devices
- HubSpot integration for form submissions and lead generation
- Event calendar and registration system with payment options
- Custom page templates for easy content creation and expansion
- Integrated blog and resources sections to increase user engagement
- SEO-focused structure with meta tags, keyword optimization, and Google Analytics
- Enhanced security features for a safe, reliable browsing experience
The Results
- A clean, professional website that reflects Statt’s expertise in policy analysis and intelligence
- Increased user engagement with interactive event registration and lead generation features
- Simplified content management and updates with customizable page templates
- A future-proof platform that accommodates the growing needs of Statt Inc.
- Optimized website for SEO, leading to improved search visibility and lead generation
