Top Five New Year’s Resolutions for Online Merchants

As 2013 comes to a close, it’s time to look forward to 2014 and commit to New Year’s resolutions that can help to improve your online sales. We’ve come up with the top 5 New Year’s resolutions that promise success of your online business.

1. Reward your loyal customers:
When a customer buys your products or services, you should give him some reason for coming back to your website. Do not forget that it is less expensive to retain an existing customer than acquiring a new one. You should appreciate your customers and reward them in order to enjoy repeated sales. In today’s competitive world, you should encourage the customers to return to your online store. You can offer them small discounts for liking your Facebook page or something alike.

2. Post valuable content:
If you wish to stand out of the competition, you should provide some valuable content to your shoppers. It can be a good idea to post valuable tips, descriptive details about the products or helpful tutorials about your products. You should keep posting videos, text and images on your website and blog to engage the users. Adding unique content will also improve the search engine rankings of your website.

3. Revamp product photos:
It may sound to be a tedious task, but it is essential element that can retain the customers. You should keep changing the product photos on your website that has a significant impact on your customers. It is important that your website has high quality and impressive photos of the products.

4. Treat your customers better:
You should provide the best customer service to the users. Make yourself completely accessible via emails, phone calls or messengers. The customers should not have a difficult time to reach the customer service team. Make sure that your customer service department provides a satisfying solution to all the customers.

5. Focus on mobile:
In today’s modern times, most of the consumers prefer using their mobiles and smartphones for shopping online. Hence, this year, you should make your online shop offer a great shopping experience to the mobile, smartphone and tablet users.

Now, that we have covered the top New Year’s resolutions for your online store, it’s time for us to wish you all a very Happy New Year 2014! May you have a successful year for online sales.

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